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References
Ali YAZIRLI -
Ali YAZIRLI
MOBİLETTE

Mobilette turned to Penamo Auto Spare Parts and ERP solutions to meet its operational needs during the digital transformation process.

The MOBILETTE brand was inspired by the 50cc two-stroke motorcycles that became popular in Europe in the early 1950s and created its current infrastructure. Starting to import spare parts in the Turkish market in 2013, Mobilette has met the domestic spare parts needs of many brands and continues to serve dealers and consumers with its product range in this area. Attaching importance to technology and innovation since the day it was founded, Mobilette manages its business processes efficiently by remotely controlling all its operations thanks to its strong ERP infrastructure.

Need for Change, Expectations and Goals

Mobilette relied on Penamo's flexible and comprehensive Auto Spare Parts ERP solutions in its business processes.

It was looking for a software that could manage complex processes in the sector, integrate additional applications and provide comprehensive solutions. It encountered user-unfriendly interfaces and high-cost e-commerce platforms. Therefore, the software it would choose had to be flexible, have a strong infrastructure and provide effective solutions in process management. Sales, field sales management and sub-dealer management integrations were also among the basic expectations. In this context, it preferred the flexible and comprehensive Auto Spare Parts ERP solutions offered by Mobilette Penamo.

Evaluation and Solutions Used

Penamo's innovative Auto Spare Parts and ERP solutions, which combine all transactions on a single screen, were implemented in Mobilette's digitalization process.

In order to meet Mobilette's digitalization needs , Penamo's Auto Spare Parts and ERP solutions were implemented. These solutions were integrated in many areas such as website management, customer relations management (CRM), stock management, finance, accounting, order and dealer management. In addition, technical service and chassis tracking modules were developed in accordance with customer needs.

Implementation and Distribution Process

Solutions that automate Mobilette's processes have been developed.

During the implementation phase, technical service processes were automated with Penamo's Auto Spare Parts and ERP solutions. Processes such as warranty service and spare parts tracking were developed in line with Mobilette's needs. The tracking of entitlements arising from service forms provided under warranty was also included in this process. Thanks to web integration, product and order processes were optimized and order tracking was accelerated. Automatic invoicing and cargo tracking systems were put into operation.

Project Results and Benefits

Thanks to Penamo and its ERP solutions, Mobilette began to manage its operations in the motorcycle sector more efficiently and made its market growth sustainable.

  • Web management has been digitized and 100% optimized.
  • The supply, stock and delivery processes of motorcycle parts and accessories have been digitalized.
  • Communication with all parties was provided through a single platform.
  • Sales between dealers became trackable and sales data was analyzed.
  • Dealer and distributor relations began to be managed more professionally.
  • Customer satisfaction increased with improved security and faster transaction processes.

Experience and Advice

The main reason why Mobilette chose Penamo Auto Spare Parts and ERP solutions is Penamo’s strong ERP infrastructure and experience in digital transformation. The integrated systems offered by Penamo allowed Mobilette to manage its internal operations and customer relations more effectively. Thanks to its expertise in project management and integration, all solutions needed in pre-sales and post-sales processes were offered quickly and with user-friendly interfaces. This provided significant benefits in terms of both cost and time.

As a result, it is critical for companies looking for Automotive Spare Parts and ERP solutions to choose a solution partner that can meet their infrastructural needs and has experience in the sector. Working with a reliable software provider like Penamo provides companies with speed and efficiency in the digital transformation process.

Merkezefendi / DENİZLİ

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